ACCEPTABLE USE POLICY
ZEAL FITNESS ACCEPTABLE USE POLICY
Last updated: 30 May 2026
Effective from: 30 May 2026
1. About this policyZeal Fitness Pty Ltd (ACN 689 264 604) (Zeal, we, us, our) operates a fitness engagement and retention platform. We want Zeal to be a place where people feel welcome, supported, and safe, both in the app and at the gym.This Acceptable Use Policy (AUP) sets out the behaviour we expect from everyone who uses Zeal, including App users (gym members), personal trainers (PTs), and gym operators who use the Zeal Engage dashboard. By using the Services you agree to follow this AUP.This policy is not exhaustive. The examples listed under each section illustrate the kinds of content and behaviour we will act on, but we reserve the right to apply this policy to anything that, in our view, breaches its spirit. We update this policy from time to time.If you see something that breaches this policy, report it to [email protected]. We explain enforcement and appeals at the end of this document.
2. Who this applies toThis AUP applies to everyone who interacts with Zeal, including:-Gym members who use the Zeal mobile app- Personal trainers who use Zeal to manage clients, take referrals, list availability, or post content
- Gym operators and staff who use the Zeal Engage dashboard- Anyone who visits zeal.fit or otherwise interacts with the ServicesSome sections of this policy contain rules specific to one of these groups. Where that is the case, we have called it out clearly.
3. The Zeal WayZeal exists to help people show up, build consistency, belong, and earn rewards for their effort. We expect everyone using the platform to act in a way that supports those goals:-Be welcoming, especially to people who are new to the gym-Celebrate effort, not just outcomes-Treat your fellow members, PTs, and gym staff with respect-Be honest about your activity, your credentials, and who you are-Keep what happens at the gym safe and lawful-If you would not say or do something to another person face to face on the gym floor, do not do it on Zeal.
4. Prohibited content and behaviour
4.1 Child safetyZeal has zero tolerance for the sexual abuse, exploitation, or grooming of children. This content will be removed immediately, accounts will be terminated, and we will report content to law enforcement and the eSafety Commissioner as required by law.Examples of prohibited content and conduct:- Sexually explicit imagery of minors (including illustrated, animated, or AI-generated)- Sexualisation of minors through comments, posts, or content- Adult solicitation of, or sexual contact with, a minor- Grooming behaviour, including patterns of contact designed to gain inappropriate access to a minor
4.2 Violence, threats, and dangerous contentWe do not allow content that depicts, encourages, glorifies, or instructs in violence, or that is designed to shock or distress.Examples of prohibited content:- Threats of violence against any person or group- Content that incites, advocates, or glorifies violence- Imagery of serious violence, gore, or mutilation- Instructions for committing violent acts or building weapons- Content promoting human trafficking or modern slavery- Content related to terrorism or violent extremism- Abuse of animals, or imagery shared for shock value
4.3 Harassment, bullying, and stalkingZeal connects people who are often physically in the same place at the same time. Harassment on the platform can quickly become harassment in person. We treat harassment seriously and we treat in-person harassment originating on Zeal as a breach of this policy.Examples of prohibited conduct:- Insulting, mocking, or threatening another user, PT, or staff member- Repeated unwanted contact after someone has asked you to stop- Using profile, attendance, or schedule information to track or approach another member at the gym against their wishes- Sharing or threatening to share intimate imagery without consent- Doxxing, including publishing another person home address, workplace, phone number, or other identifying information- Coordinated pile-ons, brigading, or encouraging others to harass a person- Mocking another member loss, illness, body, or appearance- Misuse of Zeal reporting tools to harass another user
4.4 Hate speech and discriminationWe do not allow content that attacks, demeans, or promotes hatred against people based on protected characteristics, including race, ethnicity, national origin, religion, age, sex, gender, gender identity, sexual orientation, disability, serious health condition, or body type.Examples of prohibited content:- Slurs, dehumanising language, or hateful stereotypes directed at a protected group- Calls for violence against, or exclusion of, any protected group- Symbols, imagery, or content associated with hate movements- Comments that mock or shame another member appearance, body type, age, or fitness level
4.5 Sexual contentZeal is a fitness platform, not an adult platform. We do not allow sexual content.Examples of prohibited content:- Nudity or sexually explicit imagery, text, or solicitation- Posing images or videos staged for sexual rather than fitness purposes- Sharing private, intimate, or sexual imagery of another person without their consent- Using intimate imagery to coerce, blackmail, or extort anyone- Sexual solicitation, including soliciting fellow members or PTs at the gym
4.6 Self-harm, suicide, eating disorders, and body imageThis is a high-care category for Zeal. Many people in our community are working to build healthier relationships with movement, food, and their bodies. Content that promotes or normalises self-harm, disordered eating, or extreme body ideals can cause real damage.If you or someone you know is in immediate danger, please call 000. Free, confidential support is also available: Lifeline 13 11 14, Beyond Blue 1300 22 4636, Butterfly Foundation (eating disorders and body image) 1800 33 4673.Examples of prohibited content:- Content depicting, instructing, or encouraging self-harm or suicide- Sharing or linking to communities that glorify self-harm, suicide, or eating disorders- Pro-eating-disorder content, including thinspo, meanspo, bonespo, or content celebrating extreme restriction, purging, or compulsive exercise- Extreme cutting or rapid weight-loss protocols presented as aspirational-Detailed numerical content (calorie targets, weight goals, body measurements) presented in a way likely to trigger or reinforce disordered eating- Body shaming, weight stigma, or fat-shaming directed at another user or at members of a group- Mocking another person experience with mental health, eating disorders, self-harm, or body image- Content that genuinely supports recovery, normalises seeking help, or discusses these experiences in a non-glorifying way is welcome. We will use context, intent, and likely impact when reviewing.
4.7 Performance-enhancing drugs and unsafe substancesAustralia has strict laws around the importation, possession, and supply of anabolic steroids, selective androgen receptor modulators (SARMs), human growth hormone, peptides, and a range of other performance-enhancing substances. We do not allow content that promotes, sells, sources, or instructs in the use of these substances on Zeal.Examples of prohibited content:- Promoting, selling, sourcing, or advertising anabolic steroids, SARMs, research peptides, prohormones, or similar performance-enhancing substances-Cycle advice, dosing protocols, or stacking guides for performance-enhancing drugs- Promoting unapproved supplements or substances with unverified health claims- Sharing sources, vendors, or links to obtain controlled or restricted substances- Glorifying use of performance-enhancing drugs as part of fitness identity or progress content
4.8 Unqualified health, medical, and nutrition adviceMembers of the Zeal community are not your patients. Posting advice that should come from a qualified medical, allied health, or nutrition professional can cause harm and may be unlawful under Australian health practitioner regulation.Examples of prohibited content:- Diagnosing health conditions, or instructing other users on how to treat injuries or illnesses-Recommending users stop or alter prescribed medications- Promoting unproven cures, miracle protocols, or dangerous diets (extreme fasting, raw-only, carnivore-extreme, restrictive elimination without clinical guidance)- Holding yourself out as a registered health practitioner (nurse, doctor, physiotherapist, dietitian) when you are not- Personal trainers giving advice clearly outside their scope of practice- Sharing personal experience and encouraging others to seek qualified help is welcome and encouraged.
4.9 Dangerous training contentEncouraging people to train through serious injury, ignore medical advice, or attempt high-risk movements without proper progression can lead to real harm.Examples of prohibited content:- Encouraging members to train through suspected serious injury or after a medical event- Pain-as-virtue framing applied to clearly injurious situations (broken bones, suspected concussion, acute cardiac symptoms)- Demonstrations of clearly dangerous movements presented as fitness content, where the risk is not honestly represented- Encouragement of overtraining, refusal of rest, or framing recovery as weakness
4.10 False or misleading informationWe do not allow deliberately false content where it can cause harm, including:- Health and medical misinformation that could lead users to harm themselves or others- Manipulated media designed to deceive about a real person or event- Deceptive practices designed to mislead the community about your identity, qualifications, or affiliations- Zeal is not a venue for unrelated political campaigning, civic disinformation, or coordinated influence operations. We may remove content that is off-purpose for the platform regardless of viewpoint.
4.11 Personal information of othersWe protect community members from the unauthorised sharing of their personal information. Do not post, share, or threaten to share another person:- Home address, workplace, phone number, or email- Government identification details (driver licence, passport, Medicare)- Financial information- Medical records or sensitive health information- Identifiable photos or videos shared without consent- If someone has shared your personal information without consent, report it to [email protected] and we will act quickly.
4.12 Restricted goods and servicesDo not use Zeal to trade, market, or facilitate the sale of:- Alcohol, tobacco, nicotine, or vaping products- Firearms, ammunition, explosives, or weapons- Illegal drugs, prescription medications, or unapproved supplements- Performance-enhancing drugs and substances listed in section 4.7- Endangered species or restricted animal products- Regulated medical devices outside lawful channels
4.13 Intellectual propertyRespect the intellectual property of others. Do not post content that infringes copyrights, trademarks, patents, or trade secrets you do not own or have permission to use. Do not impersonate or pass yourself off as another brand, business, or person.
4.14 Illegal contentDo not post content that is unlawful under Australian law or that promotes illegal activity. This includes content related to terrorism, child exploitation, controlled substances, breaches of sanctions or export controls, defamation, and violations of privacy or publicity rights.
5. Platform integrityZeal rewards real effort. Cheating the system undermines every honest member and partner. We take platform integrity seriously and treat fraud as grounds for immediate action, up to and including permanent suspension and forfeiture of any unredeemed rewards or points.
5.1 Attendance and engagement fraudDo not:- Use location-spoofing apps, GPS simulators, or any other tool to fake gym attendance- Use someone else NFC tag or device to log a session you did not attend- Borrow, share, or transfer your account to allow someone else to log sessions or earn rewards in your name- Run multiple accounts to inflate rewards, engagement scores, or challenge results- Manipulate session ratings or feedback to inflate or harm a gym, trainer, or member- Submit false reports to gain points, challenge wins, or to penalise another user
5.2 Rewards marketplace fraudDo not:- Attempt to redeem rewards using fraudulently earned points- Resell or trade Zeal rewards or vouchers in breach of partner terms- Misuse partner offers or attempt chargebacks on validly redeemed rewards- Coordinate with others to manipulate reward eligibility or partner promotions
5.3 Spam and inauthentic behaviourDo not:- Create accounts in bulk or use automated tools, scrapers, or bots to interact with the Services- Post the same content repeatedly, or post unsolicited promotional content to community feeds, challenges, or PT profiles- Impersonate another person, business, gym, or Zeal staff member- Direct other users off-platform to participate in financial schemes, multi-level marketing, or other inauthentic interactions- Coordinate fake reviews, ratings, or challenge participation
6. Personal trainer conductPTs hold a position of trust on Zeal. Members rely on you for guidance, accountability, and safety. The following rules apply specifically to PTs using the Services.
6.1 Credentials and representationYou must:- Accurately represent your qualifications, certifications, and registrations (including AusActive registration where relevant)- Operate within your scope of practice, and refer members to qualified health professionals when needed- Hold current professional indemnity insurance and any other registrations required by your gym or by law- You must not claim qualifications or registrations you do not hold.
6.2 Client conduct and boundariesYou must:- Maintain professional, respectful conduct with every member- Respect any boundaries set by a member, including not contacting members who have removed the my-PT designation or asked not to be contacted- Avoid any conduct that could be perceived as sexual harassment, grooming, or exploitation of the trainer-client power dynamic- Maintain appropriate confidentiality with member health, body, and personal information
6.3 On-platform behaviourYou must not:- Solicit Zeal members to train off-platform with the intention of circumventing platform mechanisms- Manipulate referral tracking, semi-private session listings, or Trainer Influence scoring- Use member contact details obtained through Zeal for unrelated marketing- Disparage other PTs or your gym on the public community feed (raise concerns through the proper channels at [email protected] or with your gym)
7. Gym operator conductGym operators using Zeal Engage have access to engagement and churn-risk information about their members. With that access comes responsibility.Gym operators must:- Use member data accessed through Zeal Engage only for the purpose of supporting member engagement, retention, and the legitimate operation of the gym- Handle member personal information in accordance with your own privacy obligations under the Privacy Act 1988 (Cth) and Australian Privacy Principles- Not coerce, pressure, or incentivise members to provide positive ratings or feedback (including by offering anything of value in exchange for ratings)- Not use churn-risk information to apply predatory retention pressure or to disadvantage members in renewals, cancellations, or refunds- Not misrepresent Zeal, its features, or its rewards to members- Communicate with members through Zeal in line with the Spam Act 2003 (Cth) and your own member terms
8. In-person safetyZeal differs from other platforms because the people you interact with online are often in the same physical space as you. We expect everyone using the platform to respect each other not only online but on the gym floor.Conduct that is unwelcome in person is unwelcome on Zeal:- Do not use information you obtain through Zeal (attendance patterns, schedules, profile content) to approach another member in person if they have indicated they do not want contact- Do not pressure another member for their contact details, off-platform social handles, or to train with you against their wishes- Report any in-gym conduct originating from interactions on Zeal that makes you feel unsafe to [email protected] and to your gym- If you are in immediate danger, call 000.
9. Platform security and accessWe work to keep Zeal secure for everyone. Do not:- Access the Services in any way other than through the authorised App, Dashboard, or website- Scrape, harvest, or collect information about other users, including profile information, posts, or activity- Copy, frame, mirror, reverse-engineer, decompile, or extract the source code of any part of the Services- Bypass, disable, or interfere with any access controls, rate limits, or security measures- Run network monitoring, packet sniffers, vulnerability scanners, or any other technology against the Services without our express written permission- Conduct denial-of-service attacks or any other activity that degrades the availability or integrity of the Services- Distribute malware, viruses, phishing content, or content that exploits security vulnerabilities- Remove or alter any copyright, trademark, or proprietary notices contained in the Services- If you are a security researcher and you believe you have identified a vulnerability, please contact [email protected] before disclosing it publicly. We welcome good-faith vulnerability reports.
10. Reporting violationsIf you see content or behaviour that you believe breaches this policy, report it to [email protected]. Where possible, include:- A description of the content or behaviour- Where you saw it (community feed, PT profile, direct message, in-gym interaction connected to Zeal)- The username, profile, or other identifying information of the account involved- Screenshots, where you have them and where it is safe to share them- We treat reports confidentially to the extent reasonably possible. We may need to share certain information with the reported user (without identifying you where avoidable) in order to fairly investigate.- Misuse of the reporting system to harass another user, or repeated unfounded reports after we have responded, can itself be a breach of this policy.
11. EnforcementWhen content or behaviour is reported, we review it against this AUP, our Terms of Service, and our Community Standards. We consider context, intent, the potential for harm, whether the account has a history of violations, and whether reporting tools are being used appropriately.Depending on the nature and seriousness of the breach, we may take one or more of the following actions:- Remove the content- Issue a warning- strict access to certain features (such as community posting, PT discoverability, or reward redemption)- Forfeit accumulated rewards or points earned in breach of this policy- Suspend the account temporarily- Permanently terminate the account and any associated accounts- Refer the matter to law enforcement, the eSafety Commissioner, or another regulator- For serious breaches, including any breach of section 4.1 (child safety), section 4.2 (violence and threats), section 4.7 (performance-enhancing drugs), or section 5 (platform integrity), we will generally take action immediately and without warning.We may use automated detection to flag content for review. A human reviews every appeal.
12. AppealsIf we take action against your content or account, we will notify you at the email address on your account. You can appeal our decision by replying to that notification within six months of the date of the decision.When appealing, please include:- Why you believe the decision was wrong- Any additional context that might help us reconsider- Any evidence that supports your appeal- A human will review your appeal against this policy and either grant the appeal, request more information, or confirm the original decision. We will communicate our decision in writing.
13. Support and crisis resourcesIf you or someone you know needs support, free and confidential help is available in Australia:- Lifeline (crisis support and suicide prevention): 13 11 14- Beyond Blue (mental health): 1300 22 4636Butterfly Foundation (eating disorders and body image): 1800 33 46731800RESPECT (sexual assault, domestic and family violence): 1800 737 732MensLine Australia: 1300 78 99 78Kids Helpline (for under-25s): 1800 55 1800eSafety Commissioner (online abuse, image-based abuse): esafety.gov.auIn an emergency, call 000.
14. ContactZeal Fitness Pty LtdACN 689 264 6043 Railway Street, Northcote, VICEmail: [email protected]